I’m a freelance content designer

Being a Content Designer means not limiting yourself to just words. Content on the web is often words, but not always. The point of content design is that you start with research to help you identify what your users actually need (which isn’t the same thing as they say that they want).

Then instead of saying “How shall I write this”, you say, “What content will best meet this need?”

The answer might be words, but it might also be other things; pictures, diagrams, charts, links calendars, a series of questions and answers, videos, addresses, maps, calculators, spreadsheets, printable documents, and many more besides.

When your job is to decide which one of those, or which combination of several of them, meets the user’s need – that’s content design.

Freelance Web Designer Harrogate - 100195436
Andrew Backhouse is a Full member of The Chartered Society of Designers


Project #03 – Cloze Testing for long-form text


Project #02 – Conversation mining


Project #01 – Assessing content design

Community Radio

Empty state pages

An email chain

Keeping people up to date


Writing blog posts

Community Radio Station

HCR’s Alexa Skill

Content Designer

I thrive on working with inspiring individuals. I love language & tech and my focus is to get your words to sound more human.

  • I have a decade of experience in tackling complex business challenges
  • Since 2015 I have worked as a Freelance Web Designer
  • And, you can couple this with a background as a University Lecturer

So, my writing skills ensure your digital content is clear, helpful, and concise.

Andrew is your kind of freelance Content Designer if:

  • You’re a UI/UX Designer needing an expert Content Designer to enhance your designs
  • You’re a business owner eager to transform your ideas into effective blog posts that engage your customers
  • You’re a marketing manager fed up with agencies producing off-brief, expensive, ordinary copy for blog posts
  • You’re starting a new business or startup and require assistance in developing your brand voice and digital communications

Let’s chat about the scope of your project and go from there. You are in good hands, I studied at the UX Design Institute.

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