Freelance Web Designer Harrogate - ruth home page mock up 1

Designing for Ruth Lee, Photographer

Ruth Lee is a jobbing photographer.

She covers weddings and celebratory occasions. There was a need to display her past work as well as he prices and a method to contact her.

Ruth owned the domain. I needed to build something during Lockdown that worked with her schedule.


Design Lead, Designer, Explainer

Time Line

Jul 2020

Tasks & Deliverables

  • Testing
  • Iteration
  • Competitor Analysis
  • Journey Map
  • Task Flows
  • Interaction Map
  • Interactive Prototype
  • Wire Frame
  • Build
  • Deploy

Project Brief

Ruth is a professional photographer based in the Harrogate area, specialising in capturing life events such as weddings, family portraits, and more. With years of experience and a passion for photography, Ruth has honed her skills to provide high-quality photos that capture precious moments and memories. She offers competitive pricing packages tailored to suit your needs, and all shoots include edited images provided digitally or printed products such as albums or canvas prints. Get in touch with her today to learn more about Ruth’s services and how she can help you preserve cherished memories through beautiful photography. Contact her directly through her website.

tools of UX

I built this site all in browser – relying on User research. I was given free reign to come up with an initial design and then we would iterate. It was a fun build.

I decided on a site with neutral colours, to compliment the wedding photography that Ruth does – I figure the photos need to stand out and Ruth’s bread and butter is wedding photography.

Ruth also photographs portraits and parties – she is so talented.

Designing Solutions

My goal was to create a seamless and effortless user experience by making navigation easy and straightforward. It was important to me that users could easily understand what services were offered and how they could get in touch with Ruth. To achieve this, I designed a simple and intuitive menu system with clear pricing information, which was readily available to users from within the menu itself.

Next Steps

Ruth enrolled her website in my web maintenance program wherein she pays a nominal fee for services such as hosting, securing the site against hacks, and blocking spam content. As part of this arrangement, there were also plans to link additional social media channels but their implementation remains uncertain.


Think of the site as Ruth’s Digital Calling Card, featuring her stunning and unique photography! This website is designed to showcase Ruth’s talents and allow visitors to browse through her past work at their leisure. With beautifully crafted galleries and intuitive navigation, it is easy to explore and discover all that Ruth has to offer. Her mastery in photography shines through each image, which are brought to life by engaging micro-animations that highlight their beauty and detail. Whether you’re on the look out for a wedding photographer or simply looking for some inspiration, I invite you to immerse yourself in Ruth’s world of photography.

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