Pin Cushion Blog

I have a very talented friend who needed an online HQ for her sewing journal – Karen needed a way of documenting what she has been sewing, sharing it along the way and, hopefully, motivating herself to experiment beyond what she was used to.
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Role

Visual Design

Time Line

March 2020

Tasks & Deliverables

  • Testing
  • Journey Map
  • Task Flows
  • Interaction Map
  • Interactive Prototype
  • Build
  • Deploy

Project Overview

Karen asked me to design a blog so she could share her sewing adventure. It was not a money making exercise for her – she wanted to write about her passion and share her progression along the way. A templated build was out of the question and a Content Management System was needed – it was a Blog after all. So, I made a custom built WordPress build for her.
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Researching Blogging

I have a personal blog, myself. If anyone Googles “Funny Little Man, Harrogate” they will come across Ijo Pona, my blog. I am not the type of person who can dance as if nobody is watching – but, that is how I blog. I write for my own self. And, this is why Karen wanted a Blog – an extension of Life’s adventure without judgement. So, I set to task.
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Visiting existing Blogs that were direct and indirect competition (if it was a competition) enabled me to get a firm grasp of what was needed for a social blog that was not profit driven.

Defining The Problem

This was, and always will be, a website ‘for fun.’ There is no financial gain to be made from this site. I approached this build with an enquiring mind – I needed to enable Karen’s friends to subscribe to the site and also for them to clearly read the posts – it needed to be an image led blog and there needed to be a commenting system on the posts.
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Design Problems

WordPress is the CMS (Content Management System) that allows some pretty high customisations. I went with this CMS.

The biggest obstacle was training Karen up on using the Blog on Lock Down, when we were not allowed to meet. I made a series of videos that walked her through the processes needed. These videos sit on an Intranet in the cloud. The rest… well, I was happy.

Designing Solutions

I then began sketching and iterating on possible solutions for the particular web pages I was to build for the site. I began by determining the high level navigation for the site in very rough sketches and building wireframes. This was all bounced via Karen as I built in the browser – I used a staging site to get the build approved.

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Home Page & Menu

The Home page has the majority of the posts on it – the hidden posts are accessible through the menu if you go to the ARCHIVE page. The menu is present across all of the pages and has a handy search facility.

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A Post

It is a blog – there are posts on it – this is the meat of the site. Highly shareable content that Karen is passionate about – all with a Global footer that has Karen’s social media links, a subscribe button and social share functions embedded on it.

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About Page

The blog is an extension of Karens public persona – I use mine to improve my writing skills and Karen uses hers to write about sewing and share her passion. I included an ABOUT Page so that people could read a bit about Karen, yet she could keep some of her anonymity.

Next Steps

More time for training would have been a good idea – I keep on going to make videos to help Karen. But, the pandemic got in the way and Karen is managing magnificently. She has taken to Blogging like a duck to water and she has found a public to speak to on it.

Conclusion

I was given free reign on this – it was great!

More builds like this, please!

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